UR Mobile’s Luke Lightfoot was interviewed by Fundraising Success Magazine.
Read what he had to say about the current and future mobile environment for nonprofits here.
In a recent issue of ExecDigital, Tarpley McColl, UR Mobile’s CEO, shared 3 things to leave out of a mobile website in order to allow end-users to engage easily with mobile web apps.
“Companies can and should take advantage of the opportunity to include as many relevant areas of functionality as possible through mobile web apps on their mobile websites. They should, however, make the engagement experience as friction-free as possible. This means optimizing the space where their mobile web apps reside: their mobile websites.”
UR Mobile’s CEO, Tarpley McColl was recently interviewed by mo.com. Here is an excerpt:
“A primary strategy companies have adopted for customer acquisition and retention has been to asynchronously push marketing messages to them through the most relevant marketing channels. The channels for pushing this one-way message have included print, TV, direct mail, online and most recently, mobile.
However, with mobile, it’s now possible (and quickly becoming imperative) for companies to use a synchronous approach that, instead of just pushing messages, creates multi-directional engagement capabilities that empower end-users to engage with the core business processes of the company.
UR Mobile works in that space; its platform can benefit any organization that realizes the value of synchronous mobile engagement strategies. UR Mobile makes it possible to reach both internal and external end-users on a deeper level than what has been possible through other channels.
A synchronous strategy encourages end-user engagement by opening up business process channels and bringing them as close as possible to the end-user. Mobile engagement is about as close as you can get to an end-user without putting a chip in their head.“
Mobile engagement is going to be big this holiday season. Google is predicting that 15% of total “Black Friday” searches will be from mobile devices and that 44% of total searches for last minute gifts and store locator terms will be from mobile devices.
The most successful retailers and nonprofits will be…[read the rest of the article here].
UR Mobile was recently interviewed by The Journal Record. Read the full story here. Continue reading
UR Mobile, the leader in mobile Web solutions, today announced that its Accelerate™ Mobile Web Development Platform is being used by Tyndale House Publishers, one of the largest publishers of Christian books, Bibles and other resources, in a novel initiative to increase bricks-and-mortar sales of its products. By scanning a Microsoft Tag on a Bible’s dust jacket with their smartphones, shoppers are instantly taken to mobile-optimized sales content that… Continue reading
Accelerate(TM) Mobile Web Development Platform served as the primary development tool for the Susan G. Komen for the Cure® entry in the W3 Awards, honoring creative excellence on the Web… Continue reading
Leveraging UR Mobile’s platform, Susan G. Komen for the Cure has created a mobile website that provides a great branding presence that also provides… Continue reading
It happens to even the best of organizations. An event or release that requires marketing materials is going to happen in a few days or (yikes!) hours, and somehow the… Continue reading
The mobile web is rapidly changing interactions between consumers and the companies and brands that serve them. This new dynamic is characterized by micro-interactions, in which mobile Web site visitors access snippets of specific information within a brief time frames while on the street, on the train, on the couch and on the move.
It’s important to take this dynamic into account when… Continue reading
QR Codes are a great solution for integrating your mobile channel with other marketing efforts. By providing your audience with a quick way to access your mobile content, your marketing messaging and content delivery options grow exponentially. Continue reading
When incorporating forms into their mobile sites, many organizations forget to take into account the mobile medium. Consequently, their forms are difficult to fill out from smartphones with small screens and small controls. Continue reading
…the mobile Internet revolution will be a lot like the initial Internet revolution, when companies like Google grew from nothing to multi-billion dollar endeavors in less than a decade. The difference will be in the fact that the mobile web is actually more transformative than the desktop web, because mobile is…well, mobile. It’s everywhere! Continue reading
BOSTON, Oct. 3, 2011 /PRNewswire/ — BOSTON CONVENTION CENTER / BOOTH 1815B — UR Mobile, the leader in mobile Web solutions, today unveiled its Accelerate™ mobile Web app development platform at the DMA: 2011 Conference & Exhibition in Boston. A game-changer for major companies and brands, Accelerate makes it possible to quickly deploy world-class mobile marketing functions compatible with all browser-enabled smartphones including Apple, Android, BlackBerry and Nokia devices, with drag-and-drop simplicity. Continue reading
The Mobile Marketing Association (MMA) has released a guide that frames the issues around marketing in the mobile channel. Right now, apps and the mobile web are the two marketing technologies available. The guide defines apps and the mobile web, analyzes the uses and advantages of each and explains how to approach the mobile channel in concert with marketing strategies. Continue reading
By using a QR code reader application, which can be downloaded from their smartphone’s app store, smartphone users are able to access unique brand content by holding their phone’s camera lens over the QR code. The app automatically reads the QR code and takes the smartphone user to the appropriate webpage. Continue reading
Join us on Tuesday, May 17, and tap our panel’s mobile marketing expertise. Continue reading
The proliferation in mobile Internet usage will have a profound impact on the way businesses and content providers reach their audiences on the Internet. Any organization that is serious about reaching mobile Internet users will need an engaging and efficient mobile Web presence. Continue reading
Shopping from a smartphone includes more than just purchasing. Shoppers use their smartphones to, among other things, compare prices, locate businesses, and check reviews. Continue reading
Many analysts predict that mobile commerce will soon overtake traditional ecommerce as the number of smartphone and tablet (e.g., iPad) sales continue to rise. Is your small business prepared for the mobile onslaught? Continue reading
The mobile Internet is fast becoming ingrained in people’s lives, particularly among smartphone users. It’s not surprising, then, to see a marked rise in the use of mobile search. Continue reading
It’s easy to get a QR code for every single landing page or mobile site page you create using MobBuilder, just make sure you take them to an optimized landing page. Continue reading
Sears Holdings Corp. is letting consumers buy online and pickup in-store via various mobile platforms, a key element of its strategy to drive sales by connecting its bricks-and-mortar stores to the digital world. Continue reading
Mobile sites must be different. It’s important to focus on creating a good mobile experience for your visitors. This will be different than a good desktop experience. Continue reading
More than half of smartphone owners are using their devices to enhance their shopping experience by comparing prices, finding store locations and checking for discounts, including two-thirds of those under 35. Continue reading
Mobile and mobile commerce (m-commerce) are set to soar in 2011. The question many businesses are trying to answer is how to take advantage of m-commerce. Apps? Mobile websites? A combination? One expert insists that mobile websites are the better option. Read on for his opinion. Continue reading
UR Mobile is prepared for the next evolution of online business as more consumers tap into the Internet directly through mobile media technology, Chief Executive Mike Zserdin said. The Oklahoma City company, barely a year old, has focused on a cross-platform solution to Web browsing on the go instead of so-called native applications … Continue reading
Do-it-yourself tool from ur mobile helps companies large and small design, build, launch and manage their mobile web presence. Continue reading
Ur mobile assessed the web sites of the top 10 men’s college basketball teams listed among the top 25 teams in the nation by USA TODAY/ESPN, and found that only Notre Dame possesses all the attributes that ur mobile deems necessary to make a web site content highly accessible and readable to a smartphone user. Continue reading
ur mobile’s advanced tools are there to help you build and launch your mobile site quickly. In order to fully take advantage of these toolsets, we recommend using the freely-available, most up-to-date version of the most common browsers, including:
PFA wanted to extend its reach into the growing population of users accessing the Internet from mobile devices. They used ur mobile’s proprietary mobile web site building platform, MobBuilder, to build a mobile-optimized version of its web site along with a mobile donation form that allow them to accept donations through their mobile site. Continue reading
The organization wanted to reach the growing multitude of people viewing Internet content from mobile devices, so it contracted ur mobile to design and build a mobile-optimized web site. Soles4Souls felt comfortable handing over the entire process to ur mobile, allowing Soles4Souls to take advantage of ur mobile’s design and deployment best practices. Continue reading
The partnership is the first of many for ur mobile coinciding with the beta launch of its agency partner program. ur mobile’s proprietary technology mobbuilder enables anybody to build an attractive, feature-rich mobile-optimized website without the need for any programming of technical knowledge. Creative agencies, technology service providers and IT shops can leverage MobBuilder to deliver functionality, save on technology development costs, without raising costs for customers. Continue reading
Please follow the steps below:
- Login to your account at cms.mobbuilder.com
- Click on the “your forms” tab at the top.
- Click on “view & download transactions”
- Click on “view more transactions” and put in your parameters of your search.
- You may also pull transaction reports directly from your Authorize.net account.
Please follow the steps below:
- Login to your account at cms.mobbuilder.com
- Click on the “your account” tab at the top.
- Click on the “payment gateway” tab that will below the first set of tabs.
- Enter your login ID & Transaction Key, making sure to key each digit exactly how it appeared using lowercase & uppercase letters.
Please follow the steps below:
- After your account is established with Authorize.net, you will login to your Authorize.net account at www.authorize.net and type in your user name & password under the Merchant Account Login tab.
- Click on the “Account” tab running across the top of the page.
- Under the Security Setting sections click on the option for API Login ID & Transaction Key.
- Type in the answer to your Secret Question and hit enter.
- Your new API Login ID & Transaction Key will be displayed on the following page. Please make sure you document this information and keep it in a secure location.
Yes. When filling out your application for your Payment Gateway with Authorize.net you will need to have the following information:
- MID#
- TID#
Yes.
- A payment gateway is an e-commerce application service provider that authorizes payments. Payment gateways protect credit card details by encrypting credit card numbers, to ensure that information is passed securely between the customer and the merchant and also between merchant and the payment processor.
- A merchant account is a type of bank account that allows businesses to accept payments by debit or credit cards.
Currently our platform only supports Authorize.net
Authorize.net at 1-877-447-3938
You will need the following:
- Gateway ID #
- Login ID
- Password
- Answer to Secret Question
A couple of reasons: First, foreign tax and regulatory concerns. Second, we have resellers outside the U.S. that we honor. If you are interested in an international reseller opportunity, let us know!
We pay your commission on the total money collected for select products. If your customer upgrades to a select product, you earn more. If they downgrade, you earn less.
We pay you once your earnings exceed $100 and every 45 days thereafter (as long as your total earnings exceed $100).
We provide you with a unique link to ur mobile’s self-service portal MobBuilder. When someone clicks through your link to sign up for one of our select platforms, you receive credit for the account. We also provide approved logos for placement on qualifying sites.
No. But, it’s always a great way to help you gain the user experience you need to sell better.
It’s easy to refer the ur mobile platform to association members. Simply sign up as a “referral partner” and use the link provided to send out to all of your association members. For every member that signs up you receive 5% commission on their monthly platform fees.
No. The ur mobile contract is non-exclusive and non-binding. You can refer other mobile platforms and you can end your agreement with ur mobile at any time.
No. Our agency partners keep 100% of the creative fees that they charge their clients. ur mobile does not participate in creative fees.
Yes, if you sign up for the client directly (by using your own company credit card) through www.mobbuilder.com or nfp.mobbuilder.com and bill the client through your own agency.
There are two ways to sign up a client through ur mobile. You can have the actual client sign themselves up through www.mobbuilder.com or nfp.mobbuilder.com and then provide you with the ID & Password so that you can go in and create their mobile site for them.
OR, you can sign up for the client directly (by using your own company credit card) through www.mobbuilder.com or nfp.mobbuilder.com and bill the client through your own agency (this option also allows you to up-charge the platform fees).
Yes. Once you log in, simply click on the ‘Your Account’ tab to change your plan settings. You can only downgrade once per billing cycle. You can also add or remove additional services like Donation Forms and Mobile Landing Pages.
Visa, Mastercard, American Express, and Discover. We cannot invoice you or take payment information over the phone.
No. Cancel at any time. We will bill you for the current month. After that, no more billing.
To process donations you will need to have an Authorize.net Payment Gateway account. Simply plug your Authorize.net credentials into the tool and you will be good to go!
All transaction forms are set up with the highest standards of Internet traffic security. All data exchange is encrypted and the connection with the payment gateway is completely locked down.
They can. You have the power to enable this option and donors can easily sign up for automatic monthly giving.
Not at all. Your donors can choose to give through their credit cards as much as they want. You can also set up recurring gift options with pre-selected amounts or an amount designated by the donor.
You can copy a snippet of javascript or PHP code to add to your website, automatically redirecting your mobile website traffic to your new mobile site.
While it can’t be hosted on MobBuilder, you can buy any top-level domain and simply do a registrar level redirect to your new subdomain and site.
MobBuilder allows you to immediately publish your site live using a subdomain. Your subdomain feature will follow this protocol: yoursite.1mobb.com.
Yup, we have them! You can create multiple versions of any page so you can roll back, preview and schedule each version.
You can add just about any type of content including text, images, video, links, RSS feeds, custom forms, polls, or even integrate your social networks and map localization features. Have fun!
Some types of content are not allowed. Please see our Terms of Use to determine what content is allowed.
Yes, you absolutely can. Each site can have its own template and can look completely different from the other ones. Have fun and build different sites for different projects or audiences.
Absolutely! And you don’t have to worry about file size either. MobBuilder will automatically resize your photos or graphics and republish them for mobile use.
Not at all! Our toolset is built for the non-technical user. With simple drag-and-drop controllers and clear, practical editor screens you can customize your site. However, if you are an advanced web designer, don’t worry; our advanced options give you a lot of CSS control to customize down to the pixel.
Yes, you can make your mobile site look as unique as you are. MobBuilder’s powerful template editor gives you a lot of flexibility in developing your brand.
In our opinion the past 2-years in mobile, especially since the launch of smartphones like iPhone, has enabled brands and retailers to created in some of the most personalised, engaging and results driven solutions for their customers.
We are not quite sure when people will say ‘ah, yes, that was the year of mobile’. What is the eureka moment people are waiting for? Continue reading
Publish your tweets right on your mobile site, choosing options like the amount of tweets, replies, and permission to allow site visitors to reply to a tweet or retweet any message. Continue reading
The share tool allows mobile site visitors to share any mobile page via email with a friend. Add the ‘Share’ button to any page, and customize the look, feel and text of the button. The site visitor will be able to click on the button, and add their email address, and a friend’s email address, and click the submit button. Continue reading
The poll tool is a new addition to the ur mobile platform. The poll tool allows MobBuilder users to add one or more questions in the form of multiple choice options (radio buttons). Continue reading
Grassroots.org did a special blog just about ur mobile. Grassroots serves as a catalyst for positive social change by leveraging modern technologies and best business practices. They provide nonprofit organizations with free valuable technologies and resources to increase their efficiency and productivity. We are so honored they chose to support our company. Continue reading
Those who constantly await the ‘year of mobile’ are missing the point. There will be no year of mobile, its already happening and mobile is the most important channel for brands and retailers to engage their audiences. Continue reading
Soles4Souls’ new mobile site compliments their ever growing online presence, while giving donors access to online information about the charity in a user-friendly format right to their phones. Their goal is simple: get shoes, give shoes. Continue reading
Recently, we had the privilege to build and power the mobile websites for two faith-based, non-profit organizations: HOPE International and Mercy Ministries. Our goal is that an optimized mobile website spreads their messages and provides a positive impact on their stream of donations. Continue reading
We are so proud to be working with a number of non-profit organizations devoted to worthy causes and The Toby Keith Foundation is one that is near and dear to us here in Oklahoma. We hope a mobile-optimized web site helps raise awareness and encourages generous donations that will help children beat cancer and go on to live healthy and happy lives. Continue reading
The Susan G. Komen for the Cure mobile site (m.komen.org) is rich in content and functionality. The challenge for ur mobile was to condense everything into a mobile setting without diminishing the user experience and reducing the availability of content. ur mobile also made sure that interactive functionality was maintained. Continue reading
New MobBuilder tools to allow for polling, easier sharing and building. Continue reading
Add your latest news, keep your mobile content fresh, integrate with your CMS, or simply add valuable content to your mobile site. There is no need to update once you publish your RSS tool, as MobBuilder will automatically pull in your latest content. Go ahead and give a dynamic presence to your mobile site. Continue reading
Share your story multimedia style with embedded videos on your MobBuilder or MobBuilder NFP-powered sites. Your mobile visitors can now seamlessly watch your YouTube or Vimeo videos right on your mobile site. Continue reading
People are enamored by Mobile and play with the mobile tools, but many people are lacking an integrated strategy. So, we at ur mobile see organizations throwing money around to build things they aren’t even sure that they need or that their market wants and expects. Of course, ur mobile has an opinion (we at ur mobile do operate with conviction). Continue reading
Do you need advocates, followers, friends, fans or support? If so, engage with your followers in the Mobile Web. Mobile Internet users are 67% more likely than traditional desktop users to rally support for a cause. Continue reading
In the near future people will view the web most from their hand held device. Mobile Web viewing will surpass traditional desktop and laptop web viewing. If your mobile web site is hard to read, 61% of your audience leaves, 40% goes to a competitor that has a good mobile web presence, about 20% won’t even view your online site. No one can afford to lose 61% of their audience. Continue reading
You don’t have to be an app to live on your iPhone’s Home Screen. As a matter of fact, it is really easy to get some space on your visitors’ Home Screen, living among their apps. Continue reading
The value of most apps may be in satisfying the curiosity of what the app can do, not in its usefulness or relevance in a user’s daily life. Marketers are spending money on iDevice apps at the expense of improving their mobile Web sites that everyone with a smart phone can access. Why would we not advise investing primarily in a mobile site that was directly accessed via a lightweight mobile app? Continue reading
1 in 4 Americans now has mobile internet access via their smartphone. According to eMarketer projections, 85.5 million mobile users will access the web from their mobile devices in 2010, versus 83.5 million in the previous forecast. Continue reading
Social networking led as the top-gaining category for both application and browser access, confirming the surging popularity of this service on mobile devices. The study also found that accessing Bank Accounts was one of the fastest-gaining categories via both app and browser, as the convenience of mobile banking continues to appeal to a growing number of consumers. Continue reading
Is your brand, mission and message mobile ready and relevant? If it isn’t, your audience will likely leave, and you will lose a bit (or a bunch) of their loyalty. Here are some stats regarding user response to a poor mobile experience. Continue reading
The sooner you have a relevant message in the mobile web, the better off you will be in connecting with your audience. Knowing you need a mobile presence is the first step to success. We can help you actually build your mobile presence; quickly and cost-effectively. Continue reading
“My website loads in the mobile browser. Doesn’t that mean it’s optimized?” If your users are squinting, sliding horizontally, pinching to contract and pulling to expand your website, it isn’t optimized. Continue reading
Smartphones or superphones have redefined how users want to use their “phones.” In spite of the mediocre phone function people are buying smartphones about as fast as they ship for reasons that go way beyond making a phone call. People are buying smartphones to connect with you in new ways through a completely new channel. Continue reading
Make sure your message is positioned in the mobile web. Don’t underestimate the impact the mobile web is having in the world and on your organization. Continue reading
